How to Use AI Tools for Motion Graphics

Motion graphics are animated design videos: titles, text, charts, icons, and shapes that move to tell a story. They drive explainers, ads, social clips, and presentations.

AI tools can now assist at every stage:

• Writing the script
• Planning the storyboard
• Building the animation
• Adding voice and music
• Exporting for each platform

AI produces the frames. A clear message produces the video.

Claude Motion

Converts text, charts, and images into editable animated explainers, with MP4 export. In beta on Claude Team and Enterprise plans since October 8, 2026

HyperFrames

An open-source framework from HeyGen that renders HTML animations as video. Pairs well with Claude Code

Remotion

Build videos in React code. Free for individuals and small teams

After Effects

The industry standard for detailed, polished motion work

Canva

Templates and basic animation for fast social clips

AI video models

Veo, Kling, and others for background footage behind your graphics

With your tools chosen, Flowjam’s guide on how to make AI videos walks through the full production workflow, from script to export.

Write a 45-second motion graphics script about [topic] for [audience] on [platform]. Keep one idea per scene and on-screen text short, hook viewers in the first three seconds, and end with a clear call to action.

Keep on-screen text brief. Viewers need time to read it.

• One row for each scene
• The on-screen text
• The visuals and graphics
• The motion: how elements enter and exit
• The voiceover line
• The duration

Convert this script into a storyboard table with columns for scene, on-screen text, visuals, motion, voiceover, and seconds.

• Two or three brand colors
• One or two typefaces
• One consistent easing and speed
• One transition style
• Safe zones that clear platform buttons and captions

No code

Claude Motion or Canva: describe the video or pick a template, then edit

With code

Have Claude Code build the scenes in HyperFrames or Remotion, then render to MP4

By hand

After Effects, for full control and final polish

Many designers lean on AI for drafts and repetitive work, then finish in traditional tools.

• Kinetic typography: words that animate in sync with the voiceover
• Animated charts and count-up numbers
• Lower thirds showing names and titles
• Logo reveals
• Icon animations that walk through steps
• Animated maps and routes

• Pull the real numbers from your source
• Start bar chart axes at zero
• Reveal data points one at a time
• Recheck every number in the final cut

A beautiful chart with a wrong number does more harm than no chart at all.

• Record your own voiceover, or use a licensed AI voice
• Sync the animation to the voiceover
• Use licensed music, mixed low under the voice
• Place small sound effects on key moments

9:16

Reels, Shorts, and TikTok

1:1 or 4:5

Social feeds

16:9

YouTube and presentations

Add captions every time. Many viewers watch on mute.

• Use only the fonts, music, images, and logos you hold rights to
• Do not copy another brand’s style or characters
• Label realistic AI footage wherever platforms require it

• Spelling and numbers are correct
• Each line stays on screen long enough to read
• Captions match the voiceover
• Nothing important hides under platform buttons
• Audio levels are clear